JC
Kiadii, Mortgage Virtual Assistance and
Internet Marketing Services .
770-469-7385.
For several years, I have provided email
marketing services to help mortgage professionals attract and convert
leads.
In addition to customizing email newsletter templates, setting up
auto-responders, developing ezine content, and building subscriber
lists, I also check open rates to recognize email response patterns.
One of my most surprising findings is that the best
time to launch your email marketing program is during a holiday season.
It can be any holiday – Memorial Day, 4th of July, Labor Day, or the
Christmas and New Year’s season.
Do not use the holiday themed
email newsletter to market your services
- instead, send a simple holiday greeting and include a link to your
website. Why? People are inundated by, and therefore resistant
to, marketing messages. People cannot seem to resist opening an email
with a holiday themed subject line such as “Happy Thanksgiving.”
The high open rates allow you to introduce your new mortgage email
marketing newsletter to a receptive audience. That way, your audience
won’t be surprised when they get future email newsletters advertising
your services.
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JC Kiadii, Mortgage Virtual Assistance and
Internet Marketing Services .
770-469-7385. Are you
reaching out to the 87% of new buyers who start their search online?
Our team provides results-driven
mortgage Internet marketing services.
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